Sr. UX Designer, Experian Business
Costa Mesa, CA | Feb 2018 - Present
Work with a product team to create detailed user flows and wireframes to communicate customer journeys
Prototype interaction models and new ideas to facilitate good product decisions and usability testing
Present designs informed by research and business objectives and iterate based on feedback
Creating clear specs for the engineering team and discussing trade-offs of different approaches
Run efficient and unbiased user interviews to understand user needs
Establish design system guidelines on layout, type, colors, templates, components using Atomic Design principles
Proficient operating in an Agile (Scrum) product development environment
PREVIOUS
UX/UI Designer, Meraki Design LLC
Irivne, CA | August 2015 - June 2017
Independent consultant working with startups and small business owners to create responsive websites and mobile apps.
Business Analyst, Simeio Solutions
Identity & Access Management SaaS Platform | Irvine, CA | April 2015
Worked on an Identity and Access Management product to define requirements, brainstorm solutions and document specifications.
Business Analyst, Photon Infotech
Web & Mobile Development | Chennai, India | March 2008 - Feb 2010
Worked with end clients (JnJ & Macy’s) to facilitate requirements gathering and document specifications. Actively involved in storyboarding and wireframing digital experiences.
INTERESTING
Experian North America Hackathon | 2nd Place Winner
2021 | Innovation for Inclusion | FirstScore helps young adults prepare for financial independence by teaching them the importance of credit. Built a prototype for a game-based experience where players learn and practice healthy financial habits, making decisions and seeing how their choices impact their credit score.
Workshop Host | ‘Think like a Digital Designer’
2019 - Present | I am passionate about bridging the gender gap in Technology. As a volunteer with Techgirlz, I teach middle school girls about User Experience and fundamentals of prototyping their mobile app idea.
Panelist | UX Process & Tools
2020 | Participated as a panelist in Experian’s internal Design conference to talk about Design Sprints.
Education
Certificate, Advanced Web & Interaction Design
UCLA Extension | Los Angeles, CA | 2012 - 2013
Post graduate Program in Management (Marketing Major)
Great Lakes Institute of Management, Chennai, India | 2006 - 2007
Bachelors in Visual Communication (Web Design Major)
MOP Vaishnav, Chennai, India | 2003 - 2006
Tools
Figma, Sketch, Invision, Principle, Zeplin, Adobe Creative Suite, HTML, CSS, Adobe Analytics, Hotjar, Balsamiq
Industry Knowledge
Industry Knowledge
User Interface
User Experience
Interaction Design
Wireframing
Rapid Prototyping
Design Systems
Design Research
Usability Testing
Agile